World of Warcraft population dips to 11M subscribers
Posted: 10.05.2011 22:00 by Comments: 10
During the Activision conference call, Blizzard CEO Mike Morheime revealed that World of Warcraft's population currently resides at roughly 11.4 million subscribers worldwide, which is down from the 12M eight months ago.

Morheim attributed the decline to players completing Cataclysm consumption at a high rate, saying, “The more experienced (our players) are, they’ve become much faster at consuming content. We need to be faster in delivering expansions to players. We’re looking at ways to speed up the development process.”

The unsaid insistence is that it isn't a decline of interest in WoW for other MMOs such as the recently released Rift or free-to-play MMOs like Lord of the Rings Online. Blizzard and their partners, Netease, are also looking to launch the new expansion pack in China this year.

Morheime did cover the recent addition of premium mobile services for World of Warcraft, in the mobile auction house and mobile guild chat. He also mentioned that a new premium mount would be offered soon as well; the previous $24.99 mount sold extremely well.
Source: PC Gamer


By Xyfer117 (SI Core) on May 10, 2011
Me and my GF left WoW just after its latest expansion, cataclysm came out... Due to personal circumstances though, not due to the game being bad. Wonder why people are leaving...
By bosnian_dragon (SI Core) on May 10, 2011
Well, it's normal that some people become fed up with something at certain point. I couldn't imagine myself staying active in one game for more than a few years.
By Knave (SI Core) on May 11, 2011
Even giants must fall at some point. WoW is going to be around for a loooooong time, but every product has a climax in sales. And then WoW 2 will appear!
By Eversor (SI Elite) on May 11, 2011
WOW 2 will still be a long time coming.
By bosnian_dragon (SI Core) on May 11, 2011
This reduction in gamers doesn't have to mean it won't rise again later. If they introduce something refreshing to the game, the old players could easily come back :)
By Eversor (SI Elite) on May 12, 2011
And will come back.
By bosnian_dragon (SI Core) on May 13, 2011
Yeah, probably.
By Eversor (SI Elite) on May 13, 2011
Well they should.
By unsilviu (SI Core) on May 13, 2011
The reduction is apparently just because it was 4 months after the expansion hit, with no new content. That made a lot of people cancel their subscrips untill a new patch hit.
By Nicolas19 (SI Core) on May 14, 2011
A country run on pizza and coke...