EA and Activision continue to take shots at each other
Posted: 13.06.2011 03:52 by Comments: 10
There's no love lost between Electronic Arts CEO John Riccitiello and Activision CEO Bobby Kotick, as they took potshots at each other's military-themed first person shooter. The rivalry between the two software giants continues to grow, as friction intensifies.

This round was initiated when Kotick was asked by Reuters what he thought of EA's Battlefield 3, and he stated, "I can’t objectively tell you what I think of other products until I see them. Battlefield I’ve only seen on a PC and nobody’s seen it on a console yet. Most of our consumers play games on a console. Until I see it on a console, I wouldn’t be objective on commenting on it."

Kotick had no choice in the matter, as he was reportedly barred from seeing Battlefield 3 at E3.

Riccitiello mocked in response, "It’s the beginning of the war and (Kotick) recognizes they’re going to be threatened. We’re going to have a clash of the titans this fall. The very fact that he’s trying to cast doubt on our game is a perfect example of how we got his goat. In terms of where this goes, we think our PS3 game is better than their Xbox game and our PC game is better than their PC game. If that’s all he’s got to say, it’s obviously going to evaporate as we launch all three. If you went to our press conference, you saw the PS3 footage and the Xbox footage. If Bobby thinks that is PC footage, he’s in real trouble."

Perhaps Riccitiello should have allowed Kotick to see the game.


By K3Spice (SI Core) on Jun 13, 2011
So are the versions being shown on the PC or the console. Please answer :D
By FoolWolf (SI Elite) on Jun 13, 2011
For me, it will be BF3 first nd MW 3 second - if the price is OK and they have something that is enticing for the MP part.
By JonahFalcon (SI Elite) on Jun 13, 2011
@Foolwolf: If what EA is doing is true, you may reverse that:
By PowerJack (SI Elite) on Jun 13, 2011
With some luck they will blow themselves up.
By Eversor (SI Elite) on Jun 13, 2011
Plenty of snide remarks to each other.
By VHugoSama (SI Core) on Jun 13, 2011
Indeed brother PowerJack I hope they kill each other.
By JPerry06 (SI Core) on Jun 13, 2011
i think having both is best for the gamer. means we get the best out of both companies as they try to beat each other.

I bought BF2 just to have a change from COD. I will do the same with MW3 and BF3.
By herodotus (SI Herodotus) on Jun 13, 2011
You go girls:)
Aside from the schoolyard behaviour of the CEO's, it'll be the pricing of DLC's and the quality of the MP that will decide for the gamer in the end. EA have always kept their pricing (when compared with content) acceptable, but Acti is way overboard ($15 for 4 maps - obscene).
As for Kotick's favouritism of consoles - begone you PC-hater!
By Eversor (SI Elite) on Jun 13, 2011
Maybe $15 for 8 or 10 maps, that would be better.