|Xbox 360 revenue up 45% year-to-date|
|Posted: 22.07.2011 16:55 by JonahFalcon||Comments: 11|
Microsoft has revealed in its financial reprots to investors that the Xbox 360's revenue grew by 45% for the year, while 13.7 million units have been shipped, which represents an increase from 2010's 10.3m. The Xbox 360 has officially become the top selling console over the past 12 months.
"EDD revenue increased primarily reflecting higher Xbox 360 platform revenue. Xbox 360 platform revenue grew $2.7 billion or 48 per cent, led by increased volumes of Xbox 360 consoles, sales of Kinect sensors, and higher Xbox Live revenue," said the firm.
The profit was not marred by the increased costs in research in development (a 12% rise in costs to $199m) and marketing (12% increase as well.)
Overall, Microsoft sales for the entire fiscal year was $69.94 billion, which represented a $23.15 billion profit.
Source: Games Industry BIZ