News

The Old Republic profitable at 500K subscribers
Posted: 28.07.2011 04:02 by JonahFalcon Comments: 3
Electronic Arts CEO John Riccitiello confirmed during an investor conference call that Star Wars: The Old Republic would be profitable at 500,000 subscribers, while 1M subscribers would be "a business that makes good money on an on-going basis." Anything over that, and Riccitiello stated that the game would be "a great investment."

This was something that Riccitiello stated a year ago, so it's not exactly news, but in light of the massive pre-orders of The Old Republic in the past few days, it's more likely to happen.

The key, of course, is keeping those subscribers after a few months.
Source: TVGB

Comments

By stuntkid (SI Elite) on Jul 28, 2011
stuntkid
I'm sure they'll have no problem reaching those figures
By Thibby (SI Core Veteran) on Jul 28, 2011
Thibby
They won't have problems to get to that number.
By flortan (SI Newbie) on Jul 31, 2011
flortan
That's going to be an easy goal to reach *ringing* uh huh, yes, ok. NVM the goal has been reached days ago. Back to Waiting for info on release date.