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David Reeves: Most important thing for Sony in 2009 is to turn a profit
Posted: 06.01.2009 03:59 by Jamie Davey Comments: 1
An article on PlayStation.com features leading industry figures talking about what they are looking forward to in 2009 for the PlayStation 3, with Sony Computer Entertainment Europe president David Reeves saying that turning a profit is Sony's main goal for this year.

“The most important thing for us as a company in the very short term is for us to start making money,” said Reeves. "This is a pledge that was made last March and is something that we are still very much on target to achieve."

“Once we have achieved this, I think it will be a very exciting time for PlayStation. Once we have alleviated that specific pressure, we can move forward at a rate of knots. 2009 promises to be a very exciting year for PS3, with blockbuster titles such as Heavy Rain and Killzone 2 coming out, whilst we have the music and video download service becoming available towards the end of the year. ”


Shuhei Yoshida, President, SCEE Worldwide Studios went on to talk about the big exclusive titles coming out for the PlayStation 3 in 2009; “2009 will be the year of big, exclusive PS3 titles. Just to name a few, the year will start with the much anticipated launch of Killzone 2, followed by a fresh, new take on the superhero/anti-hero open sandbox genre inFamous, a mind-bending thriller Heavy Rain, a massive 256 player simultaneous online shooter MAG, an augmented reality, virtual pet in your room experience EyePet, and some more big titles that we have not even announced yet.”

What are you looking forward to seeing in 2009?

User Comments

By Wowerine (SI Elite) on Jan 07, 2009
Wowerine
Well, since they use the new production technology, with 45nm CPUs the might lower the cost of production, and make the console cheaper.

Anyone remember how much did Nintendo 64 cost? I think it was somewhere around 450$...