Strategy Informer  

Scribblenauts' 5th Cell has revealed they're working an Xbox Live Arcade offering as their next project, and it's "going to be pretty big." It's way too early to dish the details though.

The handheld developer is "done with handheld" for original games. Now co-founder Jeremiah Slaczka says they want to try console. 5th Cell will grow slowly over time; still indie.

Complacency isn't welcome over at publisher Sega, and one way they plan to keep things fresh is thinking of ways to launch more "mature, more adult content" on Nintendo Wii.

Sega UK's John Clark says they're "prepared to have a go" at innovation, and they point to Platinum Games' MadWorld for Wii; a "fantastic, innovative, original" game. More new IP.

Gran Turismo 5 and Forza Motorsport 3 will be compared, it's inevitable. Frankly us mortal gamers will have a hard time of it according to Kazunori Yamauchi and Phil Spencer.

GT's Yamauchi-san declares that number 5 looks visually "better than reality," that real life has nothing on it. Microsoft's Phil Spencer calls Forza 3 the "only racing sim" coming out this gen.

Analyst Michael Pachter believes that the PlayStation 3, thanks to price snips, has managed to outdo the Xbox 360 and Wii last month in the US. PS3 shifted "410,000" he says.

Compared to Xbox 360's 350k and Wii's 390k in September. Pachter now "forecast sales" of $750 million this year, up 21 percent over 08's $618 million. Double digit growth is back.

The reasoning behind no avalanche of new The Beatles: Rock Band DLC is quite simple, as Harmonix's John Drake explains. It costs money to convert them, they need incentive.

The developers don't wait for masters to arrive and "just author them" like with other Rock Band tracks, it costs "thousands of dollars" using the original tapes. Sales will mean DLC.

Over 2.5 million copies of the Xbox 360 exclusive Halo 3: ODST have been sold in two weeks, generating more than $125 million in sales. Not bad for an 'expansion pack'.

The entire Halo franchise has now cleared 27 million copies sold worldwide, and with Halo: Reach due next year things won't be slowing down, it's a "chronological prequel" to Halo 1.

The newly formed Crytek UK, formerly Free Radical, are real busy these days as they're putting together "an original IP" that they hope will define the UK-based studio.

It looks to have singleplayer and online play according to studio manager Karl Hilton. The UK studio has a "strong history" of creativity, and they're marching forward with Crytek tech.

The Warcraft movie from director Sam Raimi that's due a premier in 2011 has just got its story line sorted. 'The Rise of the Lich King' has been subtitled to the Azeroth flick.

Notably a book called 'Arthas: Rise of the Lich King' has become a New York Times-bestseller that went on sale earlier this year. So we'll be enjoying Arthas' downfall with popcorn.

CD Projekt says Rise of the White Wolf "remains suspended" and not scrapped. They won't discuss how the internal video of the Witcher sequel leaked; a "bittersweet" outcome.

They enjoy how excited the fans are to get "their mitts on it," though knowing how expectant fans are becoming puts "a lot of pressure" on CD Projekt. Similarities equal differences.

Valve today announced Scavenge, the fourth game mode to be included in Left 4 Dead 2. Scavenge mode challenges players to compete in round-based games of up to 8 players (Survivors vs. Infected).

The Survivors must battle both the Infected and the clock as they collect gas cans to refuel a generator located in each map. Every can the Survivors pour into the generator scores their team a point and adds time to the clock.